Endless Runway
Endless Runway
Ask
Build anticipation for eBay’s London Fashion Week show and live auction hosted by Amelia Dimoldenberg, while creating social-first content for post-event.
Idea
A phased social rollout (Announcement, Reminder, Countdown) to drive momentum pre-event, followed by social first post-show content and photography.
My Role
Creative ideation · Copywriting · Creative direction · Talent briefing · Photographer & videographer briefing · Storyboarding · End-to-end production
eBay’s Preloved London Fashion Week show
Post Copy:
Timeless, sustainable, stunning ✨
@pollyvsayer hit eBay’s Endless Runway at London Fashion Week to chat with some of our guests in attendance 🎤
#Preloved #eBayEndlessRunway #LFW
Backstage at Endless Runway
Vox Pop